Same job, different model. Semrush AI Toolkit shows you where you stand in AI answers; Rightcited checks the 50 questions that matter every week, has a person read every flagged answer, and does the fixes. Prices below are from semrush.com, read on October 8, 2026.
You already run Semrush, 25 prompts cover your category, and your team will do the pages and the outreach the report points at.
You want 50 questions on four assistants read by a person each week and the fixes done, with every count opening the archived answers.
Competitor rows are read from semrush.com; Rightcited rows are the Core plan as sold on the pricing page.
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| Rightcited Core | Semrush AI Toolkit | |
|---|---|---|
| What it is | A monthly service: 50 buyer questions checked weekly on four assistants by people, every flagged answer graded against your truth file, and the fixes done (pages, corrections at the source, listings, placements). | Semrush's AI Visibility Toolkit: visibility reports for any domain, 25 custom prompts tracked daily, brand mentions from four assistants, competitor and prompt research, an AI-readiness site audit, inside the Semrush suite. |
| Assistants covered | ChatGPT, Claude, Gemini, Perplexity, all with web search on | ChatGPT, Google AI, Gemini, Perplexity |
| Questions tracked | 50 questions chosen with you, weekly, every answer archived as served | 25 custom prompts, daily; +50 for $60 a month |
| How often | Weekly | Daily |
| Who reads the answers | A person reads every flagged answer and grades it with the verbatim sentence; a verdict changes only after two checks agree | Automated collection inside the Semrush suite; acting on it is your team's job |
| When an answer is wrong | We trace it to the page the assistant read, request the correction there, and re-check weekly until the answer changes | The dashboard shows it; the correction is yours to make |
| Pages written for your site | Up to ten a month, delivered ready to publish | None; it is a tracking tool |
| Listings, inclusion requests and placements | Up to 20 requests and up to one secured placement a month, logged with dates | None; it is a tracking tool |
| Reporting | A dashboard where every count opens the answers behind it, and a dated work log | Dashboards, reports and exports |
| Monthly price | $499 per brand | $99 per domain |
| A year, one brand | $5,988 per brand, month to month, work included | $1,188 per domain (25 prompts) |
Semrush AI Toolkit: Base is $99 a month per domain (the same figure on the monthly and annual toggles), with 25 custom prompts, one domain for brand performance analysis, and mentions from ChatGPT, Google AI, Gemini and Perplexity. Add-ons: additional users from $45 a month, Base Report $10, Pro Report $20; the knowledge base prices 50 more prompts at $60 a month. Enterprise AIO is custom. Over a year, one brand: $1,188 per domain (25 prompts). What the year buys is the tracking; the pages, the corrections and the outreach the tracking points at are additional work for your team or your agency.
Rightcited Core: $499 per brand per month, month to month, which is $5,988 over a year. What the year buys: 50 questions checked weekly on four assistants with every answer archived, a person grading every flag, up to 120 pages written to the questions, up to 240 listing and inclusion requests, up to 12 secured placements, the corrections, the dashboard and the dated work log. Grow is quoted for accounts that need more than that in a month.
The fair comparison is not the two monthly numbers. It is the tracker's price plus the cost of the people who act on it, against Core's price with the work included.
Semrush AI Toolkit is software: it collects AI answers for the prompts you set and shows you the numbers. Rightcited is a service: 50 buyer questions checked every week on ChatGPT, Claude, Gemini and Perplexity, each flagged answer read by a person, and the fixes (pages, corrections at the source, listings and placements) done for you and logged.
Yes, and some clients will. Semrush AI Toolkit gives a team a daily view across many prompts; Rightcited is the weekly check that someone reads, plus the work. If you run both, the overlap is the tracking, and the useful part of Rightcited is everything after the tracking.
From semrush.com's own pricing page, read on October 8, 2026, and quoted as shown there. Prices change; the sources list at the bottom of this page says which page each figure came from, so you can check it today.
The knowledge base says a paid subscription is required to access the toolkit and describes adding it to an existing annual subscription; the pricing page sells it at $99 a month per domain. Check the terms on the page when you buy; we print the prices as read.
Core is $499 per brand per month, month to month, with the work included; Grow is custom; the AI Page Check runs one page through all four assistants for $2.99.
Prices are quoted as shown on the vendor's page on the date above and are not updated automatically. If a figure has changed, email hello@rightcited.com and we will correct it.
Or start smaller: the AI Page Check runs one page through all four assistants for $2.99.