Every week we ask ChatGPT, Claude, Gemini and Perplexity the 50 questions your buyers ask, read what came back, and fix what is wrong or missing: pages for your site, corrections at the source, listings and placements on the sites the assistants read. $499 per brand per month, month to month.
AI SEO is the work of making a business appear, accurately, in the answers that AI assistants give buyers. It covers the pages on the business's own site, the third-party sources the assistants read, and the records about the business they quote, measured each week against what the assistants actually say.
Each vendor documents a little of this, and the rest shows up in the answers themselves. The documented part, as of October 8, 2026:
What the vendors do not document, our weekly checks do: which pages the assistants actually read for a given buying question. Across the scans we have run this autumn, the pattern repeats in every category. The assistants read roundups and list posts, review and comparison sites, directories, retailer product cards and the rivals' own pages, and they quote whichever of those states the fact plainly. A brand's own site is read when the question is about the brand by name, and rarely when the question is about the category. That gap is the whole job.
Five steps, repeated. Every one of them produces something you can read: an answer, a page, a request, a correction, a count.
Onboarding builds a verified fact sheet with you (prices, policies, availability, locations, integrations, each with a source) and the question set: category, product, comparison, trust and alternatives questions, in your buyers' words.
ChatGPT, Claude, Gemini and Perplexity, asked with web search on, the way buyers use them. Every answer is archived as served, with the pages it read.
Each flagged answer gets one verdict (right, outdated, missing or wrong) and the verbatim sentence that earned it. A verdict only changes after two checks agree.
Up to ten pages a month written to the questions, existing pages corrected, up to 20 listing and inclusion requests to the sources the answers read, and a secured placement where a source will not list you. You approve everything before it moves.
The dashboard counts offered, named first and cited, each count opening the answers behind it, and the work log dates every delivery. Nothing is marked fixed until it holds.
Each page below is written for one kind of business: how its category behaves in AI answers, what we build for it, and what month one looks like.
Comparison and alternatives questions decide the shortlist; review sites and roundups write the answer unless your pages do.
Read more →Category roundups, retailer product cards and the one-year-warranty line: where product answers come from and how to get into them.
Read more →Directories, awards lists and your own case pages feed the answers; the brand question is where the caveats live.
Read more →Local map cards, review counts and one competitor's roundup decide most answers in a city; the fixes are small and specific.
Read more →Run the weekly check and the fixes for your clients under one roof, with every count opening its answers.
Read more →What the assistants say when asked if you are legit, which records they quote, and how to correct the ones that are wrong.
Read more →SEO earns a position on a results page; AI SEO earns a place in an answer. The page-level work overlaps almost entirely, and Google says so: its guide to generative AI features states that "optimizing for generative AI search is optimizing for the search experience, and thus still SEO", and that "you don't need to create new machine readable files, AI text files, markup, or Markdown to appear in Google Search". The difference is in what gets measured and in the third-party half of the job. A ranking program rarely tracks which roundup ChatGPT read, which directory listed you without a city, or which rival's own "best X" post Claude quoted; an AI SEO program is built around exactly those pages.
Three names, one practice, seen from three angles. Generative engine optimization is the term for earning citations in answers that search-backed assistants generate; answer engine optimization is the term for writing pages that get lifted as the answer to a specific question; AI SEO is the umbrella. A Rightcited engagement does all three, because the weekly check does not care what the work is called. It cares whether the assistant named you, and whether what it said was true.
Four engagements, four categories, the before and after counts
AI SEO is the work of making a business appear, accurately, in the answers AI assistants give buyers. It covers the pages on your own site, the third-party sources the assistants read, and the records about you they quote, measured against what the assistants actually say.
The inputs overlap and the test is different. Ordinary SEO is judged by rankings on a results page; AI SEO is judged by whether an assistant names you, in which position, for which questions, and whether what it says is true. Google itself says its AI features need "no additional requirements" beyond Search eligibility, so the work on your own pages is mostly the same work done to a different brief: one question, one plain answer, the evidence beside it. The third-party work (the roundups, directories and review sites the assistants quote) is where AI SEO goes further than a ranking program.
Fifty, built with you in onboarding: the category questions (best X for Y), the product and feature questions, the comparison and alternatives questions, the trust question (is this company legit) and the local or market variants. The free scan runs six to eight of them so you can see the method before you buy.
No, and no one honest can. Assistants answer with some randomness and their sources change weekly. What we guarantee is the work: the pages, the requests, the corrections, the placement, logged and dated, and a weekly count of real answers with the answers archived so you can read them yourself.
No. Every page, rewrite and correction is delivered ready to publish, and you publish it. The third-party work (listing requests, corrections at the source, placements) is ours to do and is logged for you with dates.
Core is $499 per brand per month, month to month, with the work included: up to ten pages, up to 20 listing and inclusion requests and up to one secured placement a month, the 50-question weekly check on all four assistants, the dashboard and the work log. Grow is custom. The AI Page Check runs one page through all four assistants for $2.99.
Pages the assistants read with search on can be picked up within days of publishing; a correction at a third-party source takes as long as that site takes; a placement is weeks. Nothing is marked fixed until the weekly check shows the new answer holding on two consecutive checks.
Or start smaller: the AI Page Check runs one page through all four assistants for $2.99.